About CUCO

Connecting brands and consumers in every local market where local businesses achieve digital success. We help brands thrive in the age of social commerce.

Products

Private label

CUCO is our own-brand range specialising in seasonal products, created to offer functional, practical solutions tailored to the needs of the home all year round. Our catalogue combines design, comfort and quality, adapting to each season with carefully selected products.

In the warmer months, CUCO offers ceiling fans with LED lighting, bringing coolness, energy efficiency and a modern style to any space. For winter, we have creative and safe heaters, designed to provide heat efficiently and comfortably.

Fresh produce

SuperFresh es la sub‑marca de CUCO especializada en frutas mediterráneas de alta dulzura. Seleccionamos cuidadosamente naranjas, mandarinas y otros cítricos procedentes de zonas mediterráneas, reconocidos por su sabor intenso, frescura natural y excelente calidad.

Nuestro objetivo es ofrecer a toda Europa frutas recién recolectadas, directamente del campo al consumidor. Gracias a una cadena de suministro eficiente y controlada, garantizamos que cada fruta conserve su frescura, dulzura y valor natural, como si acabara de ser cosechada. SuperFresh representa un compromiso con la calidad, la frescura y una experiencia auténtica de la fruta mediterránea para los hogares europeos.

Nintendo

We stock a wide range of Nintendo products, designed for both casual gamers and die-hard fans of the brand. We sell the new Nintendo Switch 2 consoles, as well as original games and accessory kits for the Nintendo Switch 2, including controllers, charging docks and other essential accessories. All our products stand out for their quality, compatibility and reliability, offering a complete, versatile gaming experience suitable for all ages, whether at home or in handheld mode.

Sony

We stock the powerful Sony PlayStation 5, a next-generation console that offers ultra-realistic graphics, ultra-fast loading times and a fully immersive gaming experience. We have a wide selection of official PlayStation 5 games, ranging from action and adventure to sports and family titles. Enhance your experience with our PlayStation 5 accessories.

Lego

We offer a carefully curated selection of classic and collectible LEGO® sets, perfect for both fans and collectors. In our catalogue, you’ll find iconic models such as the Santiago Bernabéu Stadium, the Camp Nou Stadium, impressive Star Wars builds, the iconic Titanic, the magical Harry Potter Castle and Captain Jack Sparrow’s legendary Pirate Ship. Each set stands out for its high level of detail, original quality and a unique building experience, perfect for enjoying with the family or displaying as a collector’s item.

Service

TikTok Shop Partner

TikTok Shop Partner (TSP) is an external agency certified by TikTok to help sellers manage, operate and scale their businesses within TikTok Shop. They offer services such as content creation, live stream management, marketing, logistics and affiliate management to boost sales.

Key aspects of TSPs on TikTok:

What do they do? TSPs assist with seller onboarding, short video production, shop management and advertising, facilitating connections between brands and creators.
Benefits: Working with a TSP can reduce operating costs, improve daily productivity and maximise the shop’s reach.

CUCO

From strategy to sales, across every platform.

CUCO is an e-commerce company focused on local markets in Europe and Latin America, committed to offering high-quality, fast-moving products tailored to the needs of each region. Our catalogue ranges from electronics and gaming products to seasonal homeware and fresh produce of Mediterranean origin, developed under our own brands such as CUCO and SuperFresh.
CUCO has now established itself as a Top Seller in the video game console category on AliExpress, and as a Top Seller on TikTok in the Fast-Moving Consumer Goods (FMCG) and electronics segments. Furthermore, we are a Top-tier TikTok Creator Agency (TTPartner), enabling us to connect brands with high-performing creators and effective content strategies.
Notably, in the UK we are a TikTok Shop Partner (TSP), offering multiple brands comprehensive sales, management and promotion services on TikTok Shop, including distribution, affiliate marketing and creator campaigns. Thanks to our local expertise, operational capacity and results-driven approach, CUCO acts as a strategic partner for brands seeking to grow within the European and Latin American digital ecosystem.

Become one of our distributors

CUCO offers comprehensive support, including logistics, catalogue management, digital marketing strategies and promotion on TikTok, enabling our distributors and partners to minimise risks, boost sales and scale their business efficiently. We are committed to long-term relationships based on trust, shared growth and tangible results.